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短片预告:《设计&思考》(Design&Thinking)

七月 21, 2011

许多人在经过相当长的设计学习和实践之后仍然对“设计”一知半解(事实上这是谦逊与积极的心态),同时也有那么多的人试图向人们阐述“何为设计”的道理以博得人们对这一行业的认同。一般来说,我们可以把多种版本的诠释分为两类:在“成功者”眼中,“设计”是一段过程(上蹿下跳或者波澜不惊);在初学者或者爱好者眼中,他们更关注的是“设计”结果(精彩、前卫以及你能想到的各种形容词)。好吧,我承认这样说无非是为各种名词解释式的版本增加了一条注释罢了。不过这部短片让我想起一句可能是最富有实验趣味的概述——“设计就是设计一种能生产设计的设计”(相信我,忘记这句话是你现在必须要做的)。

desing_and_thinking

 
Design & Thinking”是自台湾的四个家伙(没错,台湾兄弟)在美国发起的一项拍摄计划,通过访问设计以及相关行业内的人士一起探讨设计的动机、目标、意义…还有也是我们对这部片子的理解,即““思考”是设计(或行为)朝着积极意义方向发展的源动力”。

在我们观赏过的一些类似性质的记录影像中,这部短片的特别之处在于,它在尽量避免重复那些结构复杂的纯学术语境的博物馆玻璃柜式的故作神秘的却又难逃商业化包装的晦涩难懂的各种花言巧语和另类幽默。在看过预告片之后,我们相信这将是一部适合所有人观赏的普及型影片,但请不要认为这就意味着我们可以捧着爆米花轻松看完它,事实上对于在生活中有探索精神的人而言,这段预告中所展现的部分关键内容就足以让大家反复回味和思考。

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如果您已经对这部短片充满忍无可忍的期待,现在可以访问 拍摄者们的官方博客 密切关注他们的拍摄动态。此外,您也可以通关 捐助的方式 为他们的拍摄计划早日实现贡献一份实实在在的力量。

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标识字体设计师——Doyald Young (中文字幕)

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